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Behind The New Collection

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To photograph the Fall 2018 Collection meant capturing the overall balance of innovative lines, intricate details, and timeless styles. The new styles are balance of structure and seam details that create sleek¬†silhouettes that define today’s contemporary bride and bridal party.

 

Each design plays on a simple concept of less is more and focuses on modern features of plunging backs, alluring necklines, deconstructed bows and one-of-a-kind embellishments. Creating subtle glamour with charming elements, you can expect daring slits, circle skirts, and the refined sophistication that Jenny Yoo elevates season over season.

The inventive silhouettes and luxe fabrications made it each shot, with ease, a work of art. These are the dresses you see on glamorous women and fashion enthusiasts.

Each gown’s aesthetic celebrates design and craftsmanship that is to be admired.

Available in stores Fall 2018.

 

photographs by kat alvarez

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