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Category / Be Inspired

Be Inspired

Nobody Puts Baby In A Corner


Don’t let the word bridesmaid fool you. Our moto here goes: Cut it short (if you want to), and wear it again– because these dresses don’t necessarily look like your typical bridesmaid dress. That’s the beauty of Jenny’s designs– she breaks the barrier between bridal party and occasion, making Jenny Yoo Collection a one-stop-shop for all.

Wedding guest this summer? We got you covered. This season’s latest includes sultry hues, delicate spaghetti straps, a little plunge, and our personal favorite… skirt slits galore!

Dina in Petal

There’s something about SATIN. Subtle shine in the summer sun (try saying that five times fast) will have you looking like a goddess. Sure, we’re here to celebrate the happy couple but let’s be real– we’re also here to impress.

Logan in English Rose

Speaking of shimmer– another great guest of wedding option is velvet! Jenny’s velvet styles are lightweight enough to take on the summer heat, and sultry enough to make you a topic of conversation.

Kimi in Mayan Blue

Easy like a summer breeze. Wrap dresses are a girl’s best friend when it comes to comfort and effortless style. With this pleated detail, all you’ll need to do is throw on some jewelry and you’ll be good to go!

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Bridal Week Fall 2019


This season Jenny unveils runway ready silhouettes with a refined charm, appealing to today’s modern bride and bridesmaids. The Jenny by Jenny Yoo bridal collection boasts ultra-chic, airy combinations of unexpected necklines and striking silhouettes. 

Flattering fit and flares matched with modern chemical lace brings contemporary romanticism to life! Jenny’s latest addition of fresh, textural pairings deliver a refreshing and youthful twist on classic styles, ensuring to always keep her designs flirtatious and refreshingly youthful. 

Introducing Jenny Yoo’s Fall 2019 Bridesmaid collection! Favoring innovative combinations of fabrications and statuesque lines, this fall collection hits all the marks. Quality and texture is the star of this collection with show-stopping designs. 

Jenny’s signature color palette comes to life by adding rich fall inspired earth tones such as Sage, Eucalyptus and our color crush, Marigold. Jenny brings back the crowd-favorites, English Rose, French Blue, Whipped Apricot and Quartz across a new array of fabrications and cuts. Fall 2019 fills the gaps for the glam-obsessed with shimmering silver and gold satisfy any party invite!

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Color Palettes for Spring


As any New Yorker will agree– with Spring comes an overall sense of revival. Extended daylight, lighter jackets, rooftop hangouts… and most importantly, COLOR.

Getting married in the Spring is a perfect way to take advantage of the magic in the air that comes with this post-Winter change (or let’s admit, UPGRADE) in season, and have some fun with styling her bridesmaids.

To our Spring brides, you’ll want to make sure your bridesmaids reflect the season with fun colors, bold prints and flirty cuts! Check out some of our favorite Spring/Summer color palettes below for major inspo.

Luxe Chiffon in Dusty Rose, Chartreuse, Chai, Sedona Sunset, and Whipped Apricot; Stretch Velvet in English Rose

First up: We named this combo after a few of our favorite things… “Sunshine & Rosé”. It’s the perfect mixture of fun, modern and boho. Throw in a touch of yellow and glistening velvets for dimension and texture!

Luxe Crepe in Sedona Sunset; Stretch Velvet in English Rose; Knit Crepe in Hibiscus

Who doesn’t love a good cranberry mixer in the Spring/Summertime?
If you’re not completely digging the yellow, nix the idea and swap it out for a romantic but just as fun look with our rich burgundy color, Hibiscus.

Chiffon in Whipped Apricot, Ditsy Print; Satin Back Crepe in Petal; Soft Tulle in Whipped Apricot

Give the crowd something else to *blush* over with this airy, femme yet cool-girl look. Monochromatic is in– but boring, isn’t. Keep it unique by giving your girls full range on trendy fabrication choices!

Chiffon in Whisper Blue, Ditsy Print; Soft Tulle in Whisper Blue

It wouldn’t be a proper Spring/Summer color palette conversation without mentioning one of our Jenny Yoo crowd favorites: Whisper Blue. Whisper Blue is just as soft & refreshing of a blue hue as its name lends itself to sound. Make sure to throw in a few floral prints and tulle styles to keep the crowd guessing!

Crepe De Chine in Alpine, Mayan Blue; Soft Tulle in Mayan Blue; Embroidered Tulle in Serenity Blue; Knit Crepe in Mineral

Blues & greys go together like champagne toasts + tissues on your wedding day. Searching the perfect greys can be challenging, but look no further!
Timeless and super chic, you’ll never look back on your big day and wish you went a different route with this dusty blue, dove grey & floral look. Also, don’t be afraid to throw in some embroidered tulle styles– perfect for the maid(s) of honor.

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Chicago Runway Show Recap



Set at the posh Chicago Athletic Association Hotel, Jenny Yoo debuted her latest Spring 2019 collections to the Windy City. Hosted by Modern Luxury Weddings Chicago, future brides and their squad were treated to a night of style, glamour, major wedding inspiration, and the opportunity to meet and greet with Jenny herself! Collin Pierson Photography captured the night highlighting the flirty silhouettes and sculpted femininity that Jenny is known for.



Designed by a team of wedding industry pros, light bites and cocktails were served in one of two Chicago Athletic Association Hotel’s stunning ballrooms, overlooking the Loop. The DJ Firm set the tone for the evening while brides feasted their eyes on dreamy desserts by Cake Chicago. Surrounded by moody florals and Pampas grass, Fragrant Design’s gorgeous tablescape was complimented by furnishings from Instant Party Photo Booth, Bowery & Bash, BBJ Linen, and Hall’s Rental.



The show kicked off with the Jenny by Jenny Yoo bridal collection, featuring plunging necklines, architectural open backs, and lightweight ball skirts that flowed and twirled down the runway. For the youthful bride, each style presents a sophisticated sweetness brought to life by texture and shape. Continuing to the elevated and utterly romantic, Jenny Yoo Collection Bridal, Jenny has created subtle glamour in combinations of shapely silks, opulent French Lace, and lofty organza. Each feminine gown is both understated and breathtaking.



This season’s bridesmaid collection explores a fashionably fresh mix of unexpected details in coveted fabrics.  With an unparalleled array of beautiful colors, Jenny elevates 2019’s palettes with sunset chiffon hues, rich French Blue velvet, and soft knit crepe shades of Quartz and Mineral. Expert tailoring by Caroline Shaw of The Wedding Dresser with hair and make-up by the talented Bianca Sansosti.


Be sure to check out the video to see more bridal fashion and exclusive highlights of the night by Leap Weddings.

Be Inspired Real Weddings

Your Favorite Dresses of 2018

The New Year means new styles here at Jenny Yoo. But that’s no reason not to celebrate what made 2018 so great! We’ve put together a countdown of your favorite styles to help you ring in the New Year the right way! Be sure to grab them while they are still available online!



Nobody does tulle better than Jenny Yoo! The Julia dress takes the ethereal aspects of tulle and makes it fresh for a new age. She’s sweet in the front and sassy in the back with a classic sweetheart neckline that would never betray that she’s actually backless! There are as many different ways to tie her as days in the year, so the Julia dress never gets old.


It may be the dead of winter, but it’s always the right time for a halter! The Farrah is fun and flirty; the best way to warm up your holidays. With a plunging V-neck and a cutaway slit that was made to sashay, the Farrah is perfect for your holiday party or Christmas in July.


Some dresses are too fun to only wear once. The Alanna dress’s open back and flutter sleeves make you feel like you are walking the catwalk, no matter the season. Buy it in black to stun on the winter solstice, or go for the gorgeous Ohana Print for a look that is as sweet as summer.


Sleek and sultry never goes out of style. The Sullivan’s cowl neckline and figure-hugging column skirt proves it. A year after unveiling her on the runway, and she’s more fashionable than ever. Plus, we updated our rich velvet color selection with the vintage-inspired French Blue, so you can wear her into the New Year.


For those of us resolving to be a sleeker and more sophisticated version of ourselves in 2019, the Kayla dress is the perfect place to start. Known for her clean lines, above the knee slit, and modern halter neckline, the Kayla dress is perfect for your fiercest self yet.


The boho chic classic, Cassie, looks great on every body type. With the reversible shell that is adjustable at the waist over a sleek form-fitting slip, this is the dress that keeps on giving.


Like tradition and fine wine, some styles just get better with age. The Annabelle is a Jenny Yoo staple that defines the meaning of timeless. She’s the best Convertible dress on the market, with impeccable structure and enviably romantic soft tulle. Why mess with perfection?


Keep your style in the convertible family! The Mira is the Annabelle’s younger, more modern sister. In sophisticated Luxe Chiffon, she has just as many possibilities, but in the fabric you love. Mix and Match our Nabi Collection for a fresh take on your favorite Jenny Yoo style.


You just can’t beat a circle skirt, and why would you try? The Mila dress has everything a girl could want, with a flattering silhouette and delicate flutter sleeves. The spaghetti straps and subtle V neck keep the functional fashionable, making this dress second only to one.


There is only one dress simple enough to wear anywhere, and stylish enough to stand out any year. The Inesse dress is your favorite dress of 2018, but there’s no way we’re leaving her in the past.  With a skirt that twirls and a simple V neck that flatters any shape, she’s perfect for that quintessential hallmark moment. Happy New Year!








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Where to Wear Part II


Let the sun shine down on the plaid pattern of our unique Avery Gown. The deep V-neckline and illusion back will show off your gorgeous tan as the airy organza skirt floats with you down the aisle. Soft and light, the Avery gown is the perfect complement to your special day.

Simple and sublime, the Blythe gown will keep a lakeside bride elegant and comfortable. Soft Knit Crepe hugs your curves while a bold deep V-neckline elevates your day by the lake from summer camp to sophisticate without sacrificing the comfort and cool that you love.

Live your Scarlett O’Hara dream in our Charlotte gown’s sweeping ball gown skirt and classic sweetheart neckline. The crisp white taffeta is soft and luxurious, but a real southern belle is more than just sweet! An abstract folded bow adds a little steel to this magnolia.

The simple but charming Piper gown lets you go with the flow of your waterfront locale. Wear the back panels up in a bustle to keep it out of the sand, or down in a train to catch the sea breeze. The easy spaghetti stripes and playful striped organza are effortlessly elegant, just like you.

For the bride that loves to do things the old fashioned way, the Presley gown has a classic glamour that feels right at home sweeping down a grand staircase. Delicate pearls cascade down from the soft sweetheart neckline to the dramatic A-line skirt. This is a romantic silhouette that will never go out of style.

You are formally invited to pull out all the stops with the Spencer gown! The dramatic A-line skirt and a show stopping V-neckline are sure to leave an impression. The crisp taffeta looks polished without losing volume so, once you see the sweeping train, this silhouette is sure to take the cake.

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Introducing a Fresh and Flirty take on a Timeless Look!



This fall, the iconic silhouette that will be on every bride’s wishlist is getting a new look. That’s right- the ball gown is back and more chic than ever! The Jenny by Jenny Yoo Collection has got you covered with our latest array of textured and voluminous ball gowns fit for a modern-day princess. Our new collection ranges with plaid, pearls, and striped organza to create a clean and modern feel. The search for your perfect dress stops here! So, sit back and take in the prettiness as we introduce you to our take on your favorite style.

  1. What ball gown would be complete without a little drama? We present the statement, SPENCER GOWN. This Luxe Taffeta style has a plunging V-neck that is every bit contemporary as it is flirty. A deep V open back and chapel length train completes the look. The side illusion panels are cut perfectly to flatter your bodice while maintaining modesty. Oh, and did we mention there’s pockets on this gown, too?

2. The CHARLOTTE GOWN is the darling and formal sister style to our WALLACE GOWN gown. Perfect for a black-tie affair, this sweetheart neckline, Luxe Taffeta gown is so lightweight and easy-to-wear. The Charlotte is timeless and elegant, designed to make you feel beautifully romantic – lighting up every room you enter the instant you step foot inside.

3. Want to keep it preppy and playful? Look no further than at our Avery gown. The AVERY GOWN combines plaid organza, clean lines and Jenny by Jenny Yoo’s signature deep V-neck. Illusion plaid panels adorn the back to attractively frame your silhouette and complete this look. TBe the belle of the ball with this impeccable classic!

4. The best way to incorporate pearls on your wedding day? On your bridal gown, of course! The PRESLEY GOWN features pearls effortlessly ombre’d from the surplice V-neck bodice throughout the lightweight skirt. Expect to be twirling all night in this flowy ball gown that will make every head turn.

5. Meet the PIPER GOWN, she’s youthful, romantic, and designed to make any bride feel whimsical and fun. Whether you are walking down the aisle at a seaside yacht club or stealing the show on a lush golf course, all eyes will be on you in this stunner. The striped organza creates a voluminous and preppy look while the elegant full circle skirt with a flowy court length train creates a dramatic but comfortable ensemble put together to make you feel perfectly sophisticated.



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Brand New and Maid for You


Jenny Yoo’s Fall collection is sharp, sophisticated, and full of personality; just like you!

The Ryan is the dress your inner romantic has been waiting for! She brings classic style into the modern age with soft chiffon and a plunging V-neck. With the same flowing skirt of our favorite Inesse dress, the Ryan is charming in a solid color or perfect in print!

The Aniston is an instant icon with a slim silhouette that throws it back with a 90’s inspired scoop neckline in subtle and supple Luxe Crepe. Sleek and just a little sassy, the Aniston is the coolest girl in the wedding party.

Fall weddings allow for a sleeker silhouette and a more substantial fabric. All you have to do to rock the polished and classic Gia dress is throw up your hair to show off your open back. If you want to aim for high impact, the Margot’s deep V and front slit make sure you won’t be missed.

Our Stretch Velvet is so soft and cool, it will cure your craving for rich textures and deep hues. The Logan is for the bold with its plunging V, while the Ellis’s soft folding at the neckline and dramatic sleeves appease your more decadent impulses.

As the nights get longer, our two new Satin Back Crepe styles are ready to turn on the shine! Just like the perfect bridesmaid’s speech, the Dina’s clean lines and a fitted silhouette are simple but effective. The Cameron’s chic halter neck is effortlessly sophisticated, perfect for a modern princess.





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Bridesmaid Dresses De-Coded


The look of your bridal party can make or break your wedding theme. After all, they will be up there next to you! But with so many styles, colors, and fabrications to choose from, it can be hard to crack that wedding party dress code. That’s why Jenny Yoo Collection created a little cheat sheet for you. You know the look you want, we’ll show you how to help you get it!

The perfect mix of clean lines and grace, Luxe Chiffon is the most versatile of fabrics because the tight weave lends itself to so many different styles. Keep it whimsical with a circle cut skirt or a soft folding detail on the bodice, or turn up the drama in a slim cut skirt and deep V. The light and sheer fabric is perfect for any season, and our Chiffon is matte so it won’t fight with your favorite floral pattern. Whether you are tying the knot on the beach in July or saying your vows in your hometown church in February, there is a chiffon dress perfect for your party!

The fitted silhouettes and smooth lines of the Knit Crepe add just the right amount of sophistication to a modern bridal party. Sleek and chic, Crepe dresses will update your estate venue without sacrificing your black tie standards. In their sultry hues and thick stretchy knit, these gowns are perfect for a fall wedding, an evening reception, or wherever the champagne is flowing!

Mix and Match is the wedding trend that never stops giving, because it lets your girls be exactly who they are! Let their individuality shine without compromising your wedding vision. A variety of silhouettes and fabrics let each bridesmaid have the style that makes her feel beautiful and adds a textured look to the wedding photos. Added plus; letting her choose means she’s more likely to return the favor when it’s your turn to play bridesmaid!

Known for the wispy and romantic look it has flowing in the wind, Soft Tulle is ideal for an outdoor wedding. The open weave catches every breeze, creating dream-like fluidity on your way down the aisle or to the dance floor. The more relaxed the structuring of the dress, the softer and more sumptuous the tulle looks, so it’s perfect for a wedding with a more natural theme; wild flowers, a deconstructed cake, and a fairy tale romance.

Want to warm up your winter white wedding? Or have your girls stand out from the city lights of your rooftop reception? A little bit of sparkle goes a long way. Stick to slimmer silhouettes and the soft sheen of our Luxe Crepe or go all out glam with a Sequin style. Either way, adding another dimension to your bridesmaids’ dresses keeps your formal occasion fun. Throw some bowties on the boys and keep the whole party dancing until dawn!

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Wrap Up Your Look



There are so many special moments on your wedding day, you need accessories that keep you looking fresh and gorgeous through every single one. The Vine Flower Wrap features a preppy and fun floral design that looks beautiful no matter how you tie it. Whether it’s draped over your shoulders, or tied with a beautiful bow, this wrap is wedding photo ready.

Stay relaxed and comfortable in the soft and supple Milin Wrap. The delicate fringe at the bottom of this unique hand embroidered wrap adds the perfect flowy boho finish. Cozy up in this creamy silk and wool wrap and you won’t have to worry about sacrificing comfort or style on your big day!


When you want to cover up and still show off, you need a wrap that won’t take over your whole look. The elegant Florence wrap is the simple touch you are looking for with a soft cashmere border and a modern floral embroidery on delicate and sheer tulle. The cutout pattern will highlight the cut of your gown, keeping your look chic and church appropriate.


Spend your special day wrapped in a tropical breeze! The Lila Wrap’s diagonal cream embroidery evokes flowers in the wind, adding an effortless and natural feel to your bridal look. You’ll be feeling ready for the next adventure, whether you wear it flowing down your arms during your ceremony on the beach, or throw it over your shoulders on the way to your honeymoon getaway!

Your girls will be right beside you on your big day! Show your appreciation for everything they do with the perfect bridesmaid’s gift; a light and romantic wrap they can wear on your wedding day and on date night! The Kimi wrap comes in bright white as well as 6 pops of color that compliment Jenny Yoo’s most popular eye-catching hues. Whether your party is pretty in pink or blushing in blue, there is a Kimi scarf to tie it all together!

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